Kobe Bryant takes a private helicopter from Orange County, where he lives with his wife and two children, to every home game. Bryant says the helicopter is just another tool for maintaining his body. It's no different than his weights or his whirlpool tubs or his custom-made Nikes. Given his broken finger, his fragile knees, his sore back and achy feet, not to mention his chronic agita, Bryant can't sit in a car for two hours. The helicopter, therefore, ensures that he gets to Staples Center feeling fresh, that his body is warm and loose and fluid as mercury when he steps onto the court.
Pretentious or practical?
source: pro basketball talk