Eugene's Blog Posts Tagged 'Creative' (39)

Creative Ads Show Creepy Elongated Animals



If effective advertising captures your attention and then holds it, then Grey Indonesia has done a fine job for Bubbles Pet Cologne. With a tagline that says "Stop the Spread," we're pretty sure the message is that this spray will take away that lingering pet smell in your house (though it could also mean it helps pets' hair from sticking on furniture). Either way, the images of an elongated… Continue

Added by Eugene on June 15, 2011 at 11:30am — No Comments

10 Most Creative Tear-Off Ads

Weight Watchers



Tear-off advertising has been around forever. In its most basic form, all it takes is a pen and some paper. Even with the vast amount of technology in the world, these ads can still be really effective. We… Continue

Added by Eugene on March 15, 2011 at 12:00pm — 5 Comments

Creative Ads: Gain a Deeper Perspective (3 total)



"Gain a deeper perspective with the New Straights Times," says the tagline for this campaign by ad agency McCann Erickson. Apparently the stories are so well-written, they make you feel like you're in the middle of the action. Great concept and execution!







Credits:

Agency: McCann… Continue

Added by Eugene on December 19, 2010 at 5:30pm — 1 Comment

Creative Design: Smart Tank

This Smart Tank is seriously awesome! How fun would it be to go off-roading in this mini tank, perhaps using it for a drive-by in a game of paintball. Oh, the possibilities...



via likecool,… Continue

Added by Eugene on July 12, 2010 at 11:00am — No Comments

Creative Concept: Chrono Shredder (4 pics)



Although this may not be the most practical concept, it certainly doesn't lack in creativity. Designed by Susanna Hertrich of Germany, the Chrono Shredder is a calendar that shreds paper displaying each passing day.



This concept is most useful on bad days, when everything seems to be going wrong. The shredded paper symbolizes the end of that wretched day, and…

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Added by Eugene on June 26, 2010 at 1:00pm — No Comments

Creative Ads: News You Can't Ignore (8 pieces)



Sometimes news is so riveting, it can distract you from the crucially important events that occur right in front of your face. That's the idea behind this brilliant ad campaign by Oregon-based photographer Ken Anderson for CNN.…

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Added by Eugene on June 11, 2010 at 5:30pm — 6 Comments

Creative Marketing: Big Spill (3 pics)



Belgian communication agency King George came up with a clever way to market paint made by Belgian manufacturer Levis. A large can of paint appears frozen high up in the air, while a bright red pole gives the illusion that a stream of paint is flowing down, splattering onto the street, creating a huge mess onto the street.…

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Added by Eugene on June 8, 2010 at 11:30am — 1 Comment

Creative Design: Potus Pots Upcycles Old Incandescent Light Bulbs

Here's a cool way to reuse those wasteful, burnt-out incandescent light bulbs. The Potus Pot is designed by Natalia Hojman and Angeles Estrada Vigil. Each beautiful recycled planter comes complete with a simple OSB base and packaging reused from the original light bulb.



via… Continue

Added by Eugene on June 1, 2010 at 10:30am — 1 Comment

355 Billboards - Awesome Stop Motion Video

Easily one of the best stop-motion videos of the year so far. 355 pictures were taken, printed in billboard size and shot again. The video was produced with the Olympus PEN itself. No tricks or computer animation at… Continue

Added by Eugene on May 19, 2010 at 10:00am — 3 Comments

Creative Ads: Take Your Day Everywhere (3 pics)



To promote the 6 LED headlight, ad agency DDB Argentina came up with this creative light graffiti campaign for Energizer, which features a mechanic, jogger, and fisherman. The tagline: Take your day everywhere.



Advertising Agency: DDB Argentina. Buenos Aires, Argentina

Executive Creative Directors: Hernán Jauregui, Pablo Battle

Creative… Continue

Added by Eugene on May 14, 2010 at 1:30pm — 1 Comment

Creative Ads: Early Childhood Education is Crucial (2 pieces)

Creative Ads: Early Childhood Education is Crucial (2 pieces)

Added by Eugene on May 10, 2010 at 12:00pm — No Comments

Creative Design: Dream Ball Project (9 pics)



In an effort to quell the hunger in third world countries, aid relief boxes are sent in by organizations like the UN, UNICEF, and the Red Cross. But what happens to the boxes after? Could they be reused for a good cause?



To provide kids with a temporary escape from their tough lives, Unplug Design Studio have conceptualized aid relief boxes with patterns that, when followed and assembled, become sturdy paper soccer balls. For children…

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Added by Eugene on May 7, 2010 at 11:00am — 5 Comments

Creative Ads: Find a Way (8 pieces)

We all know that it takes a lot of effort and willpower to exercise. These creative ads by Paris-based ad agency Young & Rubicam perfectly illustrate that. Created for Decathlon, the ads show us that where there's a will, there's definitely a way.…



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Added by Eugene on April 20, 2010 at 10:30am — 6 Comments

Creative Ad: Master of Business Card Throwing

This guy simply has what legends are made of. The viral video was created for the launch of Samsung's new Digital Camcorder H205 and was also filmed by the same camera.



via… Continue

Added by Eugene on April 10, 2010 at 10:00am — No Comments

Creative Photo Manipulation (10 photos)

When done properly, advertising can be an art form. Take these photo manipulations by Indonesian photographer Heru Suryoko for example. Using a little bit of humor and imagination, Suryoko makes us think less about product placement, and more about the creative scene that's taking place.…









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Added by Eugene on March 9, 2010 at 10:30am — 2 Comments

Creative Ad: Awesome Doggie Slo-Mo

Pedigree’s new commercial featuring dogs in super slow motion is going viral. The director used a Phantom camera at 1,000 fps (frames-per-second) to capture the dogs in action.



Director Bob Purman explained how they’ve achieved the shots using two spots, a “Catch” and a “Jump” execution:



“The ‘Catch’ spot was to be a series of shots of dogs looking with anticipation as a piece of dog food is flying through the air towards them. We shot close-ups… Continue

Added by Eugene on March 3, 2010 at 5:00pm — 4 Comments

Creative Packaging - Tea-Shirts (4 pics)



A very clever concept design for teabags by Soon Mo Kang. Tea bags shaped like t-shirts are strung up on hangers to fit snugly inside a cup.



via yanko design,…

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Added by Eugene on January 10, 2010 at 10:30am — 3 Comments

Creative Ad: Law & Order Spotlight



I'm really diggin' the creative vision that New Zealand-based ad agency BBDO had when creating this three-dimensional billboard for TV3’s Law & Order. An outdoor lamp protrudes from the billboard, putting the spotlight directly on the suspect, as well as providing light for the ad.



via ads of the…

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Added by Eugene on January 9, 2010 at 3:30pm — No Comments

Creative Window Displays: Marc Atlan for James Perse (7 pics)



I love finding creativity in places I normally wouldn't look. These creative storefront window displays were created by Marc Atlan Design, Inc. for James Perse. Not only do the installations look very clean and modern, they create an experience for those who pass by.…

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Added by Eugene on December 8, 2009 at 12:00pm — 4 Comments

Brilliantly Creative - Bernhard Willhelm Takes Us to Another World (15 pics)

How did fashion designer Bernhard Willhelm and creative duo Freudenthal & Verhagen come up with these brilliant ideas for this set? It's almost as if they effortlessly transport us to another world, one full of surreal oddities.



The originality and variety of these shots are highly impressive. Every image seems so realistic, even though we know that… Continue

Added by Eugene on October 20, 2009 at 11:30am — No Comments

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