For a few months now, HP's been putting on a contest to make you the star of their kick ass commercials. Though HP's no longer taking submissions, you can watch and vote for your favorites, here. Sure, they're not as slick as Gwen's or Jay-Z's, but there's something raw and real… Continue
Added by alice on September 3, 2009 at 10:53am —
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It's my firm belief that the most memorable ad campaigns are the ones that give you an experience. Don't just throw garbage in our faces, stop us in our tracks and make us think twice about your message. L… Continue
Anytime an entrepreneur wants to share his story about how he rose to success, I'm all ears. Yesterday, Amazon announced that they were buying shoe company Zappos for $847 million. Instead of a standard letter, Zappos employees got this video from Jeff Bezos. Even if you're not that interested in this acquisition, the video's interesting enough to watch just to hear Jeff talk about what he's learned from the past 15 years at Amazon.
And, if you're looking to laugh a little, c… Continue
Added by alice on July 23, 2009 at 9:00am —
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I've always felt that companies who give people an "experience" are the ones that will touch the hearts and open the wallets of their consumers. Rather than slap on a giant billboard i… Continue
I absolutely love the creativity behind this "living poster" for a seafood restaurant, Fisch Franke. With the slogan, Fresh as Can Be, the Frankfurt restaurant created an aquarium l… Continue
Added by alice on July 21, 2009 at 10:00am —
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We absolutely love this Nikon D700 ad! A huge interactive light box was mounted in Seoul Sindorim Subway Station, the entrance way to a multiplex electronics shopping mall where various brands com… Continue
Things Marketing People Love
Marketing people are a different breed and I'm happy to be labeled as one because the more that I read this new blog, the more I point and laugh at myself. We're defini… Continue
Added by Duc on July 15, 2009 at 12:01pm —
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In this funny new ad from Mentos, we learn that you can win a beatboxing battle by recharging with some Mentos gum. Also, who knew your mad beatboxing skills would help you get the hot girl?
Agency Producer: Sam Robinson
Creative Director: Rik Brown; Jon Fox
Creative: Dan Bailey; Brad Wolff
Director: Guy Manwaring
Production: Sonny
Director of Photography: John Lynch
Editor: Mark Edinoff Continue
Here's a pretty informative short film, made by Hellmann's/Best Foods, that explains to Canadians why they should eat local food. You can find out more about The Real Food Movement, here. We love how this short is informative yet fun to watch!
Via AdweekContinue
Ok, so I'm a sucker for videos that are just interesting enough to watch the whole way through. This Budweiser commercial doesn't make me want to reach for a brewski, but it sure makes me giggle. Don't you love the "bee"? Continue
In this latest spot from Travelers Insurance, directed by Danny Kleinman and featuring music by Ray LaMontagne, we follow a worried dog as he searches for and ultimately finds the safest place to put his most prized-possession. I love the song, it goes perfectly with the commercial.
Don't you love it when he starts dreaming?
Via If It's Hip, It's HereContinue
Robinsons drinks and BBH London made this commercial in reference to Andy Murray, a Scottish professional tennis player who's currently the highest-ranked British player and the third highest ranked tennis player in world. This Friday, he plays against American Andy Roddick in the Wimbledon semi-finals. The commercial dreams of the moment when a British player will once again win the prestigious London tennis tournament. (The last British men's winner was Fred Perry in 1936; V… Continue
A new Levi's ad campaign just launched that wants us to remember America's pioneering spirit. The campaign was done by ad agency Wieden + Kennedy, Portland and shot by acclaimed phot… Continue
New ads for Louis Vuitton and Madonna just surfaced that's taking Photoshop to the extreme. It's for LV's Fall/Winter 2009 campaign. Though we love the dramatic colors,… Continue
Added by alice on June 30, 2009 at 10:30am —
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Just like Apple, Virgin's one of those brands that you can always count on for some creative marketing. In this spot for Virgin Mobile, we're taken on a fun ride...through a passenger's head. (I particularly like seconds :16 - :30.) Continue
Added by alice on June 30, 2009 at 9:36am —
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Though we're in no way endorsing Microsoft Vista here, we have to give them props for these creative ads. New Zealand agency Y&R thought up this idea. Microsoft Vista allows you to access your pho… Continue
Added by alice on June 27, 2009 at 10:00am —
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I'm a Beemer girl at heart but this new ad for the Mercedes Benz new E-Class has me looking twice at the old, stuffy brand. Mixing old and new, the ad creates that feeling of nostalgia while also giving the viewer a modern surprise. I would have loved to crashed through that window myself. Wonder how many takes that took? Continue
Out of Japan comes Love Distance, a story about a a man from Fukuoka and a woman from Tokyo who live 1,000 km apart. They share a long distance relationship and one day decide that to prove their love, they must run to each other and meet. Simple, sweet and funny.
I just read a quote about advertising that I'd like to share.
That the best ads are "entertaining and amusing; they are visual rather than verbal; and they say something important and meaningful about the brand bein… Continue