Wow, how cute is this campaign? When El Comercio, a daily Ecuadorian newspaper, wanted to tell people about a classical music CD and book that was included with their Sunday edition, they enlisted the help of ad agency La Facultad in Quito, Ecuador. Under the tagline, "The True Fathers of Music," they dressed up babies into the exact outfits Axl Rose, Elvis and Gene Simmons would wear. Who's carrying these mini-me rock stars but the classic composers themselves! A nice reminder that we should all remember our roots.

Advertising Agency: La Facultad, Quito, Ecuador
Creative Team: Xavier Barona, Miguel Salazar, Andrés Freile, Luis Riera, Eduardo Revelo, Gabriel Mora
Photographer: Ramiro Salazar
Producer: Mario Mena
Agency producer: Dalila Medina
Retouching: Andrés Freile
Make up: Lucy da Silva
Costumer: Yadira Intriago
Account supervisor: Paola Salas
Account director: Ana Isabel Bejarano
Additional credits: Marcelo Tamayo, Santiago Zumárraga, Cristina Yépez, Ana Julia Ayala, Elizabeth Vera
Published: June 2011

via [AdsoftheWorld]

Views: 481

Tags: baby, el comercio, fathers of music, rock, stars

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Comment by Marica on July 22, 2011 at 3:43am
Comment by sAm on July 21, 2011 at 4:08pm
Kiss baby is hilarious.
Comment by Nhemz on July 21, 2011 at 1:25pm
genial.. Ecuador en Mymodernmet..!!!
Comment by Alyssa Anda on July 21, 2011 at 11:48am
Genius! :) I love it! It gets two thumbs up for ingenuity!

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