My Modern Metropolis

Clever Newspaper Ads: The Insight Story (3 total)

Swiss newspaper SonntagsZeitung is back with another set of clever ads. With the help of ad agency Advico Y&R, they created these three new images that play off of the Russian nesting doll idea. Called The Insight Story, the ads are quite engaging, aren't they? You can see the first set here.

Advertising Agency: Advico Y&R, Zurich, Switzerland
Creative Directors: Christian Bobst, Philipp Skrabal
Copywriter: Martin Stulz
Art Director: Lukas Wietlisbach
Photographer: Scheffold Vizner
Consultant: Marcel Mägerle, Manuela Wettstein

via [I Believe in Advertising]

Views: 510

Tags: Ads:, Clever, Insight, Newspaper, Story, The, advertising

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Comment by sAm on December 3, 2010 at 10:40am
Frankenstein!
Comment by Emily Kunkel on December 1, 2010 at 11:20pm
I like the Sarkozy & Bruni one
Comment by Visnja V on December 1, 2010 at 11:48am
smART ;)
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