Creative Ad: What Goes Around Comes Around (8 pics)

“What Goes Around Comes Around. Stop the Iraq War.” A brilliant use of media and message, New York based agency Big Ant International won a Gold Pencil for Design at the One Show Design Awards with their work for Global Coalition for Peace. Four posters were designed to wrap around poles, campaigning for an end to the war in Iraq.

Big Ant International website

Tags: Ad, Big Ant International, Creative, Global Coalition for Peace, What Goes Around Comes Around

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Comment by André Porto Ancona Lopez on August 1, 2010 at 4:10pm: Great.

I've made a discussion of it, through a documentary point of view on my blog about archival documents at: http://digifotoweb.blogspot.com/2010/08/importancia-do-formato-no-d...

Comment by Arlene on May 19, 2009 at 1:25pm: i don't think the campaign is saying that our soldiers are going to have bad karma and i don't believe that the creator of these ads supports the idea of attacking our soldiers. I just thought it was making a general statement that when it comes to war everyone will be affected in some form...and that both sides stand to lose something...

Comment by Kara on May 19, 2009 at 11:18am: Not okay at all. Sure its clever... but what? You're saying the soldiers are going to have bad karma? No. I don't like the idea of this campaign one bit. Not at all. I'm surprised you guys think these ads are cool... They're showing guns/tanks etc. pointed at OUR troops...

Not okay.

Comment by Vin Barts on May 18, 2009 at 5:52pm: That is so true! I agree - very clever