My Modern Metropolis

What better equalizer is there than sports? And what sport unifies the world more than football (or what Americans call soccer)? Puma has just put out this fantastic video as a lead up to the South Africa World Cup. It's shot on location in Angola, Ghana and The Ivory Coast and soundtracked by ‘Going On’ by Gnarls Barkley.

"A celebration of true football. For Africa. For Football. For the insane love of the game we possess that unites us beyond borders. Bringing Football back to its roots. Because love is football."

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Tags: ads, advertising, puma

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Comment by sAm on March 28, 2010 at 8:16am
What a great clip, gets me pumped up about the upcoming World Cup games in Africa. Awesome!!!
Comment by Kevin on March 28, 2010 at 7:22am
Very cool. I'm excited to see what the African teams do with a sort of home field advantage.
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