Innovative copywriting and ad execution...from AARP?!?!
I work in advertising and marketing so great copywriting always catches my eye. Here's a campaign from AARP that is edgy and surprising. Not just because of what they do, but who did it. You have to watch the whole thing to get the genius, but I think it's worth it (and it's only two mintues).
Tags: advertising, cool, copywriting, stuff
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Comment by PANDA JU on June 4, 2009 at 1:57pm - Powerful copywriting and great post!
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Comment by Cori Mozilo on June 4, 2009 at 8:48am
- Thanks, Eugene. I was a bit intimidated to post something (because I have so much respect for the blog) but I thought this was worth noting.
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Comment by Eugene on June 4, 2009 at 8:35am - wow, that was way cool. totally a surprise at the end. great post!
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