Posted by Alice Yoo on December 16, 2010 at 7:30am
MINI is getting in the holiday spirit with this guerrilla marketing campaign! Two new installations just went up - one in Herald Square, outside of Macy’s in New York City, and one at the 3rd Street Promenade in Los Angeles. The massive snow globes feature the newest member of the MINI family, the 4-door Countryman. What a clever way to show off the all-wheel drive car!