As if NIke wasn't killing it enough these days with their Write the Future print
ads, they've now come out with a special press kit that includes incredible crayola crayon carvings by artist Diem Chau
. The kit is one of ten unique pieces commissioned by Wieden+Kennedy to celebrate the campaign.
Nike continues on with the athletes as immortalized statues theme with these hand-carved, one-of-a-kind works out of art. It's a beautiful way to incorporate art into advertising, isn't it? Also, how can you not love the packaging?
Via High Snobiety