Simplicity is the Antidote to Modern Life - Pale & Interesting

Though Pottery Barn, Crate + Barrel and Ikea will always stock reliable, well-priced furniture, sometimes you want to add a little more charm to your home. Restoration Hardware and Anthropologie speak more to your design sensibility - clean, modern, with a bit of personality. Enter, Pale and Interesting, an online boutique homeware store run by husband and wife team, Atlanta Bartlett and Dave Coote.

From their website:

"Pale & Interesting is a life-style shopping experience. Inside this site you will find furniture, accessories, jewellery and books all chosen or designed by Atlanta and Dave, inspired by their love of the functional, beautiful and out-of-the-ordinary. Their philosophy is all about mixing it up, teaming old with new, contrasting rough with smooth and pairing femininity with utility. The look is definitely non-prescriptive, a backlash against against accepted ‘good-taste’ and bland mass-production. Here time worn furniture is loved for it’s signs of wear and tear, handcrafted objects adored for their individuality, utilitarian items celebrated for their functionality and personal touches are considered essential to keep your home fresh, lively and relevant to you."

My favorite part of their website is their Look Book section. They've made it so that it's as if you're flipping through a mini-magazine, with gorgeous photography and hints and tips on how to create your unique home.