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Sweet Ad: Porsche's Family Tree

I think we can all agree that Porsche makes some unbelievably awesome cars. In this clip, Porsche unveil their first four-seat sports car - the Panamera. To distinguish the Panamera from the competition and appeal to Porsche enthusiasts as well as potential newcomers, Chicago-based ad agency Cramer-Krasselt and Porsche leveraged one of the brand’s most valuable assets—its heritage and history—to welcome the Panamera to the family and reinforce the Porsche portfolio. Thanks Juwelz, for the tip!
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Comments

  • Those old Porsche's have great style!
  • @henry - Ya...There's definitely something about the porsche sedan that just doesn't feel right. Maybe if I give it a little more time...
  • Very clever and "porschely" executed. Unfortunately the Panamera is not a brillinat designed car. There is sometjhing odd with its rear end.
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