Beautiful Branding: Ace Hotel (12 pics)

Just who is behind Ace Hotel's beautiful branding? Who makes sure that every element, from the letterhead to the message on the bathroom mirror, looks consistently cool? That would be the talented trio, Mathew Foster, Fritz Mesenbrink & Jeremy Pelley, from The Official Manufacturing Company.

If you've ever visited an Ace, you'll immediately feel that the hotel knows exactly who they are. Catering to a hip, intelligent group that appreciates design as much as they appreciate value, Ace doesn't try to be everything to everyone. Rather, they've carved out their own, niche, giving their customer base an immersive and unique experience.

OMFGCO

Tags: Ace, Beautiful, Branding:, Hotel, design

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Comment by Kevin on May 31, 2010 at 11:16am: As some one who works in the boutique hotel business I can tell you that the little details make all the difference. We get compliments on the pencils in our rooms and the poems pinned by the bathroom mirror more that we get comments on expensive linens and beds.

Comment by Annie on May 30, 2010 at 9:32pm: I <3 the retro vibe of they're products. Makes me smile =)