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Victoria Ling, Photographer @ Victoria Ling


Glimpsing into a person's bag can be a very personal experience. The items that a person chooses to carry on a daily basis can offer great insight into their general character. Creative director and designer Daniel Eckler developed this series, entitled Essentials, as a way to explore the contents of the bags of 100 global creatives.

He reached out to designers, art directors, editors, bloggers, photographers, and artists. The items in each composition are laid out in purposeful arrangements and offer a voyeuristic glimpse at the things on which many creatives rely. The project was developed alongside the Kickstarter campaign for a sustainable backpack design developed by MIJLO.

Typical belongings like sunglasses and sets of keys sit alongside less common things like a tape measure and a pineapple. The simple presentation of objects practically demands viewers to create a narrative about the owner.


Joe Perez, Art Director @ Joe Perez


Susana Simonpietri, Creative Director @ Chango & Co.


Markus Uran, Founder @ Metsa


Fabrizio Querida, Designer @ Querida


Leta Sobierajski, Designer @ Leta Sobierajski


Jiani Lu, Designer @ Jiani Lu


Bryony Gomez Palacio, Co-Founder @ Under Consideration


Nicco, Founder @ A Summer Shop


Jesse Girard, Owner @ Parts and Labour


Kerry O'Coy, Co-Founder @ Fused Magazine


Ellen Van Der Laan, Creative Director @ Baggu


Thibault Zimmermann, Art Director @ Zim & Zou


Anja Verdugo, Photographer @ Anja Verdugo


Amy Woodside, Artist @ Amy Woodside


Yah-Leng Yu, Founder @ Foreign Policy Design


Adriana De Barros, Founder @ Illusion, Scene 360


Justin Broadbent, Artist @ Justin Broadbent


Katie Hagar, Editor @ Better Living Through Design


Levi Van Veluw, Artist @ Levi Van Veluw


Christine, Blogger @ Fish N Chips


Daniel Brokstad, Designer @ Daniel Brokstad

Daniel Eckler's website
Essentials project website
via [DesignTAXI]
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